Perspectives

10 Core Principles: Driving Brand Growth Through Uncertain Times

Download our free white paper to learn more about driving growth for your brand through uncertain times.

Farid Jeeawody

Showing 12 of 160

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Perspectives

Segmentation Strategies: Finding Your Tribe for Brand Success

Suzanne Carbonell, Partner at Hall & Partners, talks about tapping into often missed audience segments

Suzanne Carbonell

L.A. Partner, Hall & Partners

Perspectives

Millennials are taking healthcare into their own hands with digital tools and social media

Millennials are taking control of their health with digital tools, putting pressure on healthcare systems to redesign delivery.

Lucy Ireland

Partner, Hall & Partners Health

Perspectives

How to use segmentation to bridge the gap between audience insights and media activation

In the era of big data that we live in, more is known about consumers’ attitudes, beliefs, preferences, and behaviors than ever before. Yet too many brands fail to match their sophisticated segmentations to the media buy.

Suzanne Carbonell

L.A. Partner, Hall & Partners

Segmentation to bridge the gap between audience insights and media activation

Publication

10 Core Principles: Driving Brand Growth Through Uncertain Times

Download our free white paper to learn more about driving growth for your brand through uncertain times.

Farid Jeeawody

Hall & Partners

Perspectives

How to accurately forecast in the uncertain world of Pharma

In the world of pharma, wide-of-the-mark predictions of the future can have significant financial implications.

Matthew Turner

Group Strategy Director, Hall & Partners

Perspectives

Three key behavioural barriers to digital health tools

Designing successful digital health tools means addressing the fears and concerns that many doctors may have about technology. Jacob Collins explores why new tools can make physicians more apprehensive than new drugs.

Jacob Collins

Strategy Director at Hall & Partners

Three key behavioural barriers to digital health tools

Webinars

WEBINAR: How to drive brand growth through uncertain times

We'll show you how other companies have established evidence-led brand growth frameworks, using insights to retain relevance and drive effective marketing actions.