Insight that inspires growth

Pioneering strategy consultancy powered by full-service market research, connected data, and inspiring insight. We use ‘conscious intelligence’ to help build global brands in a post-COVID world …

Latest

'Best use of Innovation' for AstraZeneca and Hall & Partners

World’s first ‘living’ market segmentation tool

The rise of the new conscious consumer

What we do

From the world’s best-known brands to disruptive start-ups, we solve a variety of business, strategy, communication, and growth challenges. We help you make evidence-based decisions founded on powerful cultural, category, brand, and customer insights.

Transform the impact of insight using The Hub

Our interactive data discovery, knowledge management, and inspirational insight storytelling platform

We go beyond traditional market research to deliver strategic advice grounded on powerful insights. We provide evidence-driven, inspiring insight you can act on

Gather

The best research tools and approaches to gather your most valuable data

Distill

Smartly connect your data to unlock richer insights, and use a strategic framework to identify what’s critical to you

Inspire

Experiential storytelling, strategic advice and creative experiences to transform the impact of your insight

From FMCG to Oncology, Public Policy to Technology. We’re here to help …

Wherever you are, we work there too ...

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Publications