Take Action In Promoting Racial Equality Now, Survey Of The UK Reveals | Hall & Partners

Take action in promoting racial equality now, survey of the UK reveals

A view of the nation shows meaningful change is needed now

We asked over 1000 people across the UK about their views on racism and ethnic diversity to support BT and Business in the Community’s, Manifesto For Action event.

Our findings show there is a clear call for more action to be taken in promoting racial equality. The Black Lives matter campaign helped raise awareness towards the challenges ethnic minorities face and has resulted in consensus that more must be done to alleviate discrimination and encourage equality. Now is time to move forward beyond words and focus on the meaningful actions that can be taken.

Hall & Partners Diversity policies impact sales and hiring practices
Consumer and employees will reject companies without a positive and clear diversity policy

Consumers and employees will now actively reject companies that do not have a positive ethnic diversity policy. Looking forward, most people see addressing racial inequality as everyone’s responsibility – from the government, education system, companies and indeed all of us as individuals. They do however want meaningful action. For companies, this action starts within. Actions such as investing in training and increasing the diversity of the entire workforce, are most important to address before looking externally.

Hall & Partners Diversity policies impact sales and hiring practices
Business in the Community : Race at Work Charter

To promote meaningful long-term changes within society, everyone shares responsibility. Hall & Partners are devoted to addressing these issues with a clear manifesto, action plan, and dedicated D&I global team to help promote and drive change.

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About Hall & Partners

Hall & Partners is a global insight agency that specialises in quantitative and qualitative market research, data analytics and strategic consultancy. 

We provide brand performance tracking, customer segmentations, customer and brand experience, predictive modelling, insight engagement platforms, as well as communications and advertising strategy. This is in addition to our award-winning insight platform, The Hub.

Our global team help brands, businesses and organisations in the Americas, Africa, Asia, Europe, and the Middle East inspire growth. Together, we utilise over three decades of insight expertise to solve the toughest branding, marketing, communications, and innovation challenges for our clients.

Hall & Partners is a part of Omnicom’s Communications Consultancy Network.

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