Business to Business Insight
Understand B2B customer to help you innovate, drive evidence-based decisions and seize big opportunities
Technology is radically transforming the way we work – from delivering personalised user experiences to increasing employee engagement. Now more than ever, businesses and organisations need to harness emerging trends and spot the best innovation opportunities.
The COVID-19 crisis has accelerated change, forcing businesses to reassess their strategies and opportunities for growth, rapidly adapting their products and services for a new age. Without inspirational business-to-business market research and actionable insight, how do you predict which of these shifts are temporary and which are permanent? Is your business prepared for the next big behavioural and attitudinal shift?
Strategic brand consultancy powered by connected datainspiring insight
Over the past three decades, Hall & Partners has helped some of the world’s most successful B2B brands target hard-to-reach audiences, often in areas that are complex and niche (from the C-Suite to web developers).
We are proud be the long-term strategic partner for leading technology and telecommunication companies in the business-to-business space.
Advertising & Marketing –
IT & Communications –
Supply Chain & Logistics –
Training & Development –
Financial Services & Insurance –
B2B market research spanning 50+ countries
What we do
We are specialists in understanding how B2B customers and decision makers build relationships with brands. We identify the best competitive strategies using primary brand and communications research methods (quantitative& qualitative), secondary data (social media, search, sales and spend, etc.), and predictive analytics.
Our unique approach ...
Award-winning data discovery, knowledge management and insight storytelling platform
The best research tools and approaches to gather your most valuable data
Smartly connect your data to unlock richer insights, and use a strategic framework to identify what’s critical to you
Experiential storytelling, strategic advice and creative experiences to transform the impact of your insight